I started my first business at 10 — selling eggs door to door in Clare. That's where it started.

At 15 I co-founded JSU Marketing, where over nine months we worked with over 20 businesses across Clare and beyond on websites, social media, and content. JSU won the County Clare Student Enterprise Competition and took the Sales and Marketing Award at the National Student Enterprise Programme, competing against businesses from all over Ireland. The business was also featured on Clare FM.

Earlier this year I was selected for the Patch x OpenAI Young Builders Week — a five-day invite-only programme at Dogpatch Labs in Dublin for ambitious teenagers from across Ireland building with AI tools.

I also made the Clare Minor Hurling panel in 2026 — while running a business full-time at 16.

I'm now focused entirely on one thing: running trackable Meta ads for Irish e-commerce stores. One offer, one focus, results you can actually see.